As a freelance consultant and “hands on” marketer, one of the biggest obstacles I face is challenging business owners and enterprise project managers to re-think how they are doing things. It is the reason I always advocate for my clients to talk to a few people or firms before hiring me. I want themContinueContinue reading “Using Social Media Just to Enhance SEO is a buzz killer!”
Category Archives: Marketing
Employing the right person for the right job is key to success in web marketing.
There is a great deal more involved in digital marketing than simply sharing links. It involves a great deal of strategic planning and management of a variety of different areas, including; corporate branding, email, content management, web design, mobile solutions, promotions and advertising. These tasks are virtually impossible to be handled by one individual unlessContinueContinue reading “Employing the right person for the right job is key to success in web marketing.”
What does the number 812,131,080 represent?
In 2009, it represented the number of global users on Facebook alone. Today that number is in the billions. With that staggering of a number, it is no wonder why Facebook is the most popular medium for local internet marketing. There are many reasons why local business owners should consider advertising on Facebook; It isContinueContinue reading “What does the number 812,131,080 represent?”
What does your #selfie say about you?
In a recent article on #Lifehack, I talked about how #selfies can say a great deal about who you are. The article was posted here http://www.lifehack.org/470123/what-your-selfies-reveal-about-your-psyche and is a very thorough examination of the subject. Since then, I have come realize that I myself post a great deal of them because of the job that IContinueContinue reading “What does your #selfie say about you?”
6 Ways to Better Marketing
The main purpose of a business type blog or website is to make money. How that takes place depends on the business model. When it comes to design and marketing, the basic concept is to locate customers. It’s logic. If a website is created properly from the onset, it will produce better results, save timeContinueContinue reading “6 Ways to Better Marketing”
10 years of marketing challenges that many business owners face.
I have been in business for almost ten years but I have never forgotten the challenges of being the new kid on the block. Everyone seems to be moving ten paces ahead of you and you are just trying to keep up. This is normal, it takes some time to learn the steps, but onceContinueContinue reading “10 years of marketing challenges that many business owners face.”
Measuring Marketing Success
You shouldn’t analyse your marketing success on conversions alone. In the end, it is all about the sales! This is something I have heard quite often. Conversions are not sales. Sales are not conversions. We do not always know exactly what makes a customer convert. We speculate and we know some things. Many People forgetContinueContinue reading “Measuring Marketing Success”
Sexting it takes a bit of getting used to!
Want to try sexting but not sure how to start the conversation or know exactly what to say? Don’t worry, it is actually pretty common. No one ever knows what to do the first time, it takes practice to get the hand, I mean hang of it. Even the professionals -stumble on their words onceContinueContinue reading “Sexting it takes a bit of getting used to!”
Madeline Foster 
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