Get to Know Me

I drink coffee, and I create things.

The truth is you can learn to do any task, you need to be a good worker and team member.

Marketing Experience in a nutshell:

15+ years of progressive experience and a whole lot of skills that center around writing, purchasing, data, customer service, marketing, digital web design, logistics and a whole lot of creativity.  Not to boast but I have the education to back it all up too!

With almost two decades of HANDS ON digital marketing experience, I understand what it takes to meet the needs of a diverse clientele, compose communications, research and analyze metrics while utilizing platforms and technologies.  ERP is my middle name and I have not found a software that I cannot become an expert in.

And, all of the fun stuff usually happens before the morning strategy meeting and my first cup of coffee!

The topics that I write about and the strategies I use for marketing are often dictated by the project that I am working on.  

Consulting has provided me with a diversified portfolio, it does not always reflect my voice but I do believe there is part of me in everything I do so I am content with that.

Born and raised in the Southwest suburb of Montreal, I learned how to make a lot out of a little and I apply this same strategy to marketing. Celebrate the wins and adjust the failures.

Verdun is a working-class diversified community with a huge Irish population. My family has deep roots in this community. It was there that I learned the value of hard work, respect, and tolerance for others.

I live my life with this one philosophy: “The more you know the more you grow!”  

I truly believe that customer retention and success are not measured by results. There is a level of mutual respect that makes a client want to buy from you.  It is solidified when they are confident in your services. Follow-up is key to success and not simply marketing.  Companies often fail to keep customers because they focus on call-to-action metrics but not on the entire customer account.  

If we could all share knowledge and be more transparent about things, everyone would make informed decisions.  I teach, therefore I learn. Sharing knowledge is important to me, I think it makes me grow as a person and an entrepreneur.

Here are some of my published articles:

LIFE HACK: http://www.lifehack.org/470123/what-your-selfies-reveal-about-your-psyche

BOOMERSCAFE: http://www.boomercafe.com/2016/09/30/a-boomer-learns-about-text-dating-from-her-daughter/

HER CULTURE: http://www.herculture.org/blog/2017/4/21/why-i-blame-my-teachers-for-some-of-my-failures#.WRumFmjytEY

YOU HAVE A CALLING: http://youhaveacalling.com/coaching/misconceptions-becoming-life-coach-good-bad-ugly

My Designs and other stuff